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Sinossi

Eleva il valore del tuo marchio e guida iniziative che beneficiano la tua cultura, l'ambiente e la comunità che servi. Utilizza la nostra presentazione Rapporto sulla Sostenibilità per illustrare l'equilibrio raggiunto tra le prestazioni finanziarie e il dare indietro.

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Punti salienti della diapositiva

Utilizza questa diapositiva per valutare i problemi e definire gli obiettivi. Determina cosa significa sostenibilità per il tuo team, azienda, settore e cliente. Poi identifica i problemi essenziali che ciascuno di questi gruppi considera una priorità.

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Questa diapositiva sarà utile per condividere la strategia di sostenibilità. Una forte strategia di sostenibilità può aiutare la tua azienda a sviluppare un'identità di marca attraente e presentare opportunità per un impatto positivo sull'ambiente.

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A strong sustainability strategy can present several opportunities for positive impact on the environment. It can lead to the reduction of waste and pollution through efficient use of resources. It can also promote the use of renewable energy sources, thus reducing the reliance on fossil fuels and decreasing greenhouse gas emissions. Additionally, it can encourage the conservation of biodiversity and natural resources. Furthermore, a sustainability strategy can foster innovation in developing environmentally friendly products or services.

A Sustainability Report presentation can demonstrate the balance achieved between financial performance and giving back by showcasing the company's initiatives that have both economic and social impact. It can highlight the financial gains from sustainable practices and how these gains are reinvested into the community or environmental initiatives. The report can also present the company's sustainability strategy and its positive impact on the brand identity and the environment.

The essential problems in terms of sustainability can vary greatly depending on the specific context of the team, company, industry, and customer. However, some common issues might include reducing carbon footprint, waste management, energy efficiency, sustainable sourcing, and social responsibility. For a team, it might be about implementing sustainable practices in daily operations. For a company, it could be about aligning business strategies with sustainability goals. For an industry, it might be about setting standards for sustainable practices. For customers, it could be about choosing products or services that align with their personal sustainability values.

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Panoramica

La relazione sulla sostenibilità è diventata una tendenza sempre più importante nel mondo aziendale, poiché beneficia sia gli stakeholder interni che esterni. Dimostra l'importanza delle prestazioni e delle metriche diverse dalle finanziarie e aiuta la tua azienda a operare in modo più efficiente e a mantenere standard più elevati. Di conseguenza, ha il potere di influenzare la percezione pubblica e le aspettative dell'azienda, con la speranza di migliorare la fedeltà del marchio e la reputazione.

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Sustainability reporting goes beyond financial metrics and includes environmental, social, and governance (ESG) metrics. These can include energy consumption, greenhouse gas emissions, water usage, waste management, employee safety, diversity and inclusion, and corporate governance practices. Additionally, companies may report on their community engagement and philanthropic efforts. These metrics help stakeholders understand a company's broader impact on society and the environment.

Sustainability reporting helps a company operate more efficiently and uphold higher standards by providing a comprehensive view of the company's impact on various aspects such as the environment, society, and economy. It allows companies to identify areas where they can improve their operations and reduce their environmental footprint. It also encourages transparency and accountability, which can lead to improved trust and reputation among stakeholders. Furthermore, it can help companies comply with regulations and meet the expectations of investors, customers, and the public.

Sustainability reporting can improve a company's brand loyalty and reputation in several ways. Firstly, it demonstrates a company's commitment to not just financial performance, but also to social and environmental responsibilities. This can enhance the company's image and reputation among its stakeholders, including customers, employees, and investors. Secondly, it can help a company operate more efficiently by identifying areas for improvement in its operations, which can lead to cost savings and improved performance. Lastly, it can help a company differentiate itself from its competitors, which can lead to increased brand loyalty.

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Inoltre, la sostenibilità sta guidando le decisioni di acquisto dei consumatori.Gli acquirenti stanno sempre più considerando la sostenibilità quando effettuano acquisti, secondo una ricerca di CGS, un fornitore globale di applicazioni aziendali, apprendimento aziendale e servizi di outsourcing. Lo studio 2018 di CGS ha rilevato che il 68% degli utenti di Internet negli Stati Uniti ha indicato la sostenibilità del prodotto come un fattore importante nella realizzazione di un acquisto.

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Businesses can implement sustainability in their operations in several ways. Firstly, they can adopt green practices such as recycling and reducing waste. Secondly, they can invest in renewable energy sources for their operations. Thirdly, they can implement sustainable sourcing practices, ensuring their materials are ethically sourced. Fourthly, they can engage in corporate social responsibility initiatives, contributing positively to their community. Lastly, they can regularly review and improve their sustainability practices, ensuring they remain effective and up-to-date.

A Sustainability Report presentation can help a company demonstrate its balance between financial performance and giving back by providing a platform to showcase its initiatives and achievements in sustainability. It allows the company to highlight its commitment to the environment, the community it serves, and its own culture. The report can detail the company's sustainable practices, their impact, and how these practices align with the company's financial goals. This can enhance the company's brand value as consumers are increasingly considering sustainability in their purchase decisions.

According to CGS's 2018 study, product sustainability significantly impacts the purchasing decisions of US internet users. The study found that 68% of US internet users considered product sustainability an important factor in making a purchase.

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Applicazione

I seguenti passaggi ti aiuteranno a creare un solido rapporto sulla sostenibilità, secondo Green Officers Movement. Gli esperti utilizzano un'istituzione educativa come esempio, ma i passaggi possono essere applicati a qualsiasi tipo di azienda o organizzazione senza scopo di lucro.

  1. Stabilisci i tuoi obiettivi - prima di iniziare il duro lavoro, pensa a cosa vuoi realizzare, dicono gli esperti di Green Officers Movement. A questo stadio, fai una semplice valutazione creando un inventario di tutti i cambiamenti di sostenibilità che la tua azienda ha subito e mappando le iniziative di sostenibilità esistenti.
  2. Identifica i problemi e scegli gli indicatori - nel tuo rapporto, dovresti concentrarti sui problemi di sostenibilità più importanti nella tua azienda. Se non sei sicuro di quali siano, parla con il personale e i dirigenti per scoprire i loro pensieri sull'argomento.
  3. Raccogli i dati - dopo aver scelto i tuoi indicatori, raccogli dati su di essi.A seconda degli indicatori che utilizzi, potrebbe essere necessario ottenere informazioni dai responsabili degli impianti e dell'energia, dai capi dipartimento, dal sito web dell'azienda, dai responsabili della sostenibilità, dai dipartimenti di approvvigionamento o finanza (e forse anche dai clienti).
  4. Analizza i dati - non elencare solo i progetti di sostenibilità entusiasmanti che l'azienda sta realizzando. Includi numeri, come l'uso di elettricità e gas, la produzione di rifiuti, il consumo di acqua e le emissioni di CO2e
  5. Elenca le osservazioni chiave - trai conclusioni e fai raccomandazioni per permettere agli stakeholder di agire sui punti principali del tuo rapporto. Chiediti: Dove sta andando bene l'organizzazione? Quali sono le aree critiche per il miglioramento? Quali fatti interessanti o sorprendenti hai appreso? Come consigli che l'organizzazione proceda?
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Key indicators to focus on when reporting on sustainability issues include the following:

1. Energy usage: This includes electricity and gas usage. It's important to track how much energy your company is consuming and how it's being used.

2. Waste production: This includes both solid and liquid waste. Companies should aim to reduce their waste production and increase their waste recycling.

3. Water usage: This is especially important for companies in areas where water is scarce.

4. Carbon footprint: This is a measure of the total amount of greenhouse gases produced directly and indirectly by a company.

5. Social impact: This includes the company's impact on its employees and the local community.

6. Economic impact: This includes the company's financial performance and its impact on the local economy.

These indicators provide a comprehensive view of a company's sustainability performance.

Data collection and analysis are crucial to a sustainability report as they provide the necessary evidence to support the claims made in the report. The data collected can include information on energy usage, waste production, and other sustainability indicators. This data is then analyzed to identify trends, measure progress against goals, and highlight areas for improvement. The analysis can also help to identify the most important sustainability issues for the company. This information can then be used to inform future sustainability initiatives and strategies.

The Green Officers Movement experts play a crucial role in setting sustainability goals. They provide guidance and advice during the initial stages of goal setting. They recommend conducting a simple assessment by creating an inventory of all sustainability changes the company has undergone and mapping existing sustainability initiatives. This helps in identifying the most important sustainability problems at the company and choosing the right indicators for the sustainability report. They also suggest consulting with staff and executives to gather their thoughts on the subject.

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Studio di caso

Tesla

L'azienda di veicoli elettrici e di energia pulita può essere giustamente definita un modello di leadership sostenibile. Tesla pubblica regolarmente rapporti sulla sostenibilità dai quali è possibile imparare e trarre ispirazione. Le quattro categorie principali incluse nei rapporti sono Impatto Ambientale, Impatto del Prodotto, Catena di Fornitura e Persone e Cultura. Nota come i leader dell'azienda sottolineano che, a differenza di altre aziende che si concentrano sugli obiettivi futuri per gli sforzi di sostenibilità, Tesla comunica la totalità dell'impatto ambientale dei loro prodotti oggi.

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Sustainability plays a crucial role in Tesla's leadership model. The company is a model for sustainable leadership, regularly publishing sustainability reports that cover four main categories: Environmental Impact, Product Impact, Supply Chain, and People and Culture. Unlike other businesses that focus on future goals for sustainability efforts, Tesla communicates the totality of the environmental impact of their products today. This demonstrates their commitment to balancing financial performance with giving back to the community and the environment.

Other companies can learn from Tesla's sustainability reports by studying the four main categories included in the reports: Environmental Impact, Product Impact, Supply Chain, and People and Culture. They can understand how Tesla emphasizes the current environmental impact of their products, rather than just focusing on future sustainability goals. This approach can inspire other companies to consider the immediate impact of their operations and products. Additionally, companies can learn how to effectively communicate their sustainability efforts and achievements to stakeholders.

Tesla communicates the environmental impact of their products through their sustainability reports. These reports cover four main categories: Environmental Impact, Product Impact, Supply Chain, and People and Culture. Unlike other businesses that focus on future goals for sustainability efforts, Tesla emphasizes the totality of the environmental impact of their products today.

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Tesla svolge un ottimo lavoro fornendo dati quantitativi, grafici, diagrammi e foto ad alta risoluzione dei suoi stabilimenti per aggiungere credibilità al rapporto. Per riassumere i dati e renderli più accessibili, in conclusione, l'azienda afferma quanto segue:

"Alla fine del 2019, Tesla (inclusa SolarCity prima della sua acquisizione nel 2016 da Tesla) aveva installato quasi 3,7 Gigawatt di sistemi solari e generato cumulativamente oltre 16,6 Terawattora (TWh) di elettricità senza emissioni. A titolo di riferimento, si tratta di un'energia generata dalle nostre installazioni molte volte superiore all'energia totale che Tesla ha utilizzato per gestire tutte le nostre fabbriche da quando abbiamo iniziato a produrre Model S nel 2012. È nostro obiettivo che eventualmente tutte le nostre esigenze energetiche di produzione siano soddisfatte attraverso fonti rinnovabili dove possibile. Inoltre, speriamo di vedere più clienti di veicoli Tesla che installano pannelli solari o Solar Roof insieme a un Powerwall. Ci stiamo sforzando di rimanere sempre un contributore netto alla generazione di energia rinnovabile.

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