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Some alternative strategies that a shipping company can adopt to move towards carbon-neutrality include investing in cleaner fuels, improving energy efficiency, implementing carbon offsetting, and exploring renewable energy sources such as wind or solar power. They can also consider participating in carbon markets to offset their emissions.
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Understand what your priority content and message should be. Think about how to get important brand info across, while also addressing customer concerns? If you're a shipping company, perhaps you're required to move toward carbon-neutrality by new legislation. A large portion of your customers may also care about the environment. So that's a win-win.
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