Question
Some common misconceptions about innovation include the belief that it only refers to the invention of new products or the design of the next version of an existing offering. In reality, innovation can encompass a wide range of activities, such as re-thinking a profit model, improving a delivery channel, or revamping customer engagement strategies. There are ten major types of innovation, each with dozens of proven tactics to pull from.
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Innovation is so much more than just inventing a new product or designing the next version of an existing offering. Innovation can be anything from re-thinking your profit model, to improving your delivery channel, to revamping your customer engagement strategies. There are ten major types of innovation. Within each type, there are also dozens of proven tactics to pull from. The ten types of innovation are:
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