PEST Analysis is a comprehensive framework that assesses a company's external macro-environmental factors - Political, Economic, Social, and Technological. It differs from other business analysis frameworks like SWOT or Porter's Five Forces, which also consider internal factors and industry competition respectively. PEST Analysis helps in understanding the broader landscape and trends that might affect a company's competitiveness, but it doesn't provide a detailed view of the company's internal strengths and weaknesses or its competitive position within the industry.
Dive into competitiveness data and take into account the dynamics of your venture’s financial, techn...
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